The Sweetness of Nature in a Bottle!
The healthiest way to package fresh juice
CLIENT | MILIA LIGHT PRODUCTS
Brief: Create beautifully striking, mouth-watering fruit juice labels for our fresh juice products for retail. Packaging material should ensure freshness and the best quality for consumption under refrigeration.
THE LABEL ELEMENTS
Pineapple Label Design
Passion Label Design
Mango Label Design
Apple Label Design
Tropical Label Design
Design Rationale
A wide display font like VAL with a unique, quirky design was a perfect fit for the labels because of the area covered by the bulk of the text without making the label look overly busy.
FULL LABELS
Tropical Label Design
Tropical Label Design
Tropical Label Design
Tropical Label Design
Tropical Label Design
print material Rationale
We suggest that the client use a waterproof self-adhesive paper for printing the labels; it would have no die-cut, to reduce the cost of production.
LABEL DESIGN OPTION 2
Alternate Label for Passion Juice
Alternate Label for Mango Juice
GLASS BOTTLE JUICE PACKAGE
packaging material Rationale
We suggested the use of glass as the most appropriate packaging material for very obvious reasons; it is chemically inert and completely non-porous. It prevents oxygen and moisture from seeping in to degrade nutrients, and it ensures no harmful chemicals or metallic tastes leach into the juice; it is visually appealing and lasts a long time unless broken.
Do you need your product to stand out, or want to revamp your package?
Let us know what you need.
- I need assistance with deciding on the type of packaging material.
- I need assistance developing a packaging budget for my products that works for me.
- I want to start from scratch on the redesign of my package.
